~/`~/`Tech Podium~/`~/`

About life as an info-tech - arguing (preaching?) about what tickles my mind. I like Internet Protocol (IP). Which version? Never mind. But I run on IP. Yes, I do ~/`~/`~/` on IP!
Call Me

My Photo
Name:
Location: Riverside, CA, United States

Regular guy? Maybe. Was lucky enough to go places on foot, riding, driving, sailing, flying and even dreaming. I do tricks connecting tech-devices and teaching device users - that gave me the wherewithal to go places in Africa, Arabia, Europe, America and want to go to Asia, then into space to Mars (dream on, dreamer) ! Childhood pass time was always in a mechanical workshop fixing something - so i tinker a lot. I like meeting and knowing people.

Saturday, February 02, 2008

Microsoft's US$44.6 billion fight for search

After realizing how much money Google is making from search and advertising, software giant Microsoft is bidding for Yahoo! Now the battle for the grip on computer users goes to a new level. These big three are in a class of there own when it comes to business sense.

For Yahoo, the bid represents another painful reminder of how missed opportunities and mismanagement combined to open the door for Google to supplant it as the Internet’s main gateway, thereby getting hold of you and me - and the entire world.

My spiritual guide used to say "...the meek shall inherit the earth". But now i hear that "the geek shall inherit the earth".

Here below is an interesting timeline:

1975
Microsoft founded.

1995
Yahoo founded, begins serving ads online. Microsoft launches MSN Web portal.

2000
Yahoo starts delivering search results generated by Google’s technology. Google introduces AdWords, its system for displaying ads next to search results based on keywords used.

May 2001
Terry Semel becomes Yahoo’s chairman and CEO.

February 2002
Microsoft taps Overture Services Inc., later bought by Yahoo, to power its advertising-driven search engine. Google overhauls AdWords with cost-per-click model that makes online advertising easier and more cost effective for smaller businesses.

May 2002
AOL picks Google as search and advertising provider.

2003
Google AdSense launches, letting outside Web sites make money by plugging in targeted text ads by Google.

October 2003
Yahoo announces plans to buy Overture, giving it a system for selling search ads similar to Google’s AdWords.

February 2004
Yahoo replaces Google search results with its own technology.

April
Google launches free e-mail service Gmail, expanding ad opportunities.

August
Google holds initial public offering.

December 2005
Google makes $1 billion, 5 percent investment in Time Warner Inc.’s AOL and extends ad partnership.

November 2006
Yahoo builds advertising partnership with consortium of daily newspapers.

February 2007
Yahoo launches long-awaited search and advertising technology overhaul, known as Panama.

April
Google agrees to pay $3.1 billion in cash to acquire ad-management technology company DoubleClick Inc. Yahoo acquires online advertising exchange Right Media Inc. for $680 million.

May
First rumors hit Wall Street that Microsoft is contemplating Yahoo buyout. Yahoo CFO Susan Decker promoted to oversee advertising operations. Microsoft says it will buy online ad company aQuantive Inc. for $6 billion in cash.

June
Semel steps down as Yahoo’s CEO; co-founder Jerry Yang takes over. Decker becomes president.

July
Yahoo launches SmartAds, a behavioral, demographic and geographic ad targeting system.

August
Microsoft buys AdECN Inc., a stock market-like Web ad exchange. It also launches ContentAds, context-relevant ads on some sections of MSN.

September
Yahoo announced plans to buy online behavioral targeting specialist BlueLithium Inc. for $300 million in cash.

October
Yahoo announces plans to buy AdInterax, a rich media ad business, for undisclosed amount. Microsoft spends $240 million on a 1.6 percent stake in Facebook, ensures ad partnership will continue.

December
Microsoft steals Viacom ad business from DoubleClick. Other ad deals since the acquisition of aQuantive include financial news site CNBC.com and Digg Inc., a reader-powered news site. Google’s proposed buyout of DoubleClick gets green light from U.S. regulators, still pending in Europe.

January 2008
Semel resigns as Yahoo’s chairman. Microsoft makes unsolicited $44.6 billion offer for Yahoo.

6 Comments:

Anonymous Zenia said...

Thanks for writing this.

4:45 AM  
Blogger ninest123 said...

ninest123 16.03
ray ban sunglasses, burberry outlet online, longchamp outlet, longchamp, replica watches, jordan shoes, chanel handbags, michael kors outlet, louboutin outlet, oakley sunglasses, michael kors outlet, burberry, nike air max, louis vuitton, oakley sunglasses, ugg boots, louis vuitton, uggs on sale, polo ralph lauren outlet, ugg boots, michael kors outlet, ugg boots, louis vuitton outlet, oakley sunglasses, longchamp outlet, tiffany and co, ray ban sunglasses, polo ralph lauren outlet, cheap oakley sunglasses, nike air max, replica watches, prada outlet, christian louboutin outlet, nike free, oakley sunglasses, louis vuitton outlet, louboutin, ugg boots, nike outlet, tory burch outlet, michael kors outlet, gucci outlet, michael kors outlet, louboutin shoes, ray ban sunglasses, michael kors, louis vuitton, prada handbags, tiffany jewelry

6:00 AM  
Blogger ninest123 said...

true religion jeans, ralph lauren uk, ray ban pas cher, coach outlet, ralph lauren pas cher, kate spade handbags, nike blazer, vanessa bruno, sac guess, lacoste pas cher, longchamp pas cher, north face, converse pas cher, nike free, sac longchamp, nike roshe run, michael kors, hermes, burberry, timberland, nike free run uk, true religion outlet, mulberry, north face, true religion jeans, hollister, nike air max, nike roshe, abercrombie and fitch, air max, coach outlet, kate spade outlet, vans pas cher, ray ban uk, louboutin pas cher, michael kors, coach purses, air jordan pas cher, michael kors, true religion jeans, hollister pas cher, lululemon, hogan, tn pas cher, michael kors, nike air max, nike air max, oakley pas cher, replica handbags, air force, new balance pas cher

6:02 AM  
Blogger ninest123 said...

mcm handbags, ghd, iphone 6s plus cases, reebok shoes, north face outlet, insanity workout, mac cosmetics, wedding dresses, abercrombie and fitch, celine handbags, s5 cases, iphone 6 cases, oakley, bottega veneta, birkin bag, soccer jerseys, nike roshe, hollister, soccer shoes, nike air max, timberland boots, nfl jerseys, vans shoes, iphone 5s cases, ferragamo shoes, baseball bats, lululemon, hollister, mont blanc, asics running shoes, louboutin, longchamp, north face outlet, babyliss, hollister, p90x workout, chi flat iron, ipad cases, new balance, iphone 6 plus cases, iphone 6s cases, instyler, herve leger, giuseppe zanotti, nike air max, jimmy choo shoes, ralph lauren, nike huarache, beats by dre, nike trainers, iphone cases, valentino shoes

6:04 AM  
Blogger ninest123 said...

converse outlet, sac louis vuitton pas cher, marc jacobs, replica watches, gucci, ray ban, ugg boots uk, moncler, pandora charms, juicy couture outlet, louis vuitton, barbour, moncler, louis vuitton, canada goose outlet, swarovski, moncler, canada goose outlet, canada goose uk, converse, doudoune canada goose, lancel, barbour jackets, canada goose, canada goose, juicy couture outlet, ugg pas cher, ugg,ugg australia,ugg italia, supra shoes, pandora jewelry, moncler, coach outlet, canada goose, swarovski crystal, louis vuitton, wedding dresses, pandora charms, moncler outlet, toms shoes, montre pas cher, hollister, karen millen, moncler, thomas sabo, louis vuitton, moncler, links of london, ugg,uggs,uggs canada, bottes ugg, pandora jewelry, vans, canada goose, moncler
ninest123 16.03

6:05 AM  
Blogger dong dong23 said...

michael kors purses
adidas originals
hollister clothing
oakley sunglasses
kobe 11
louis vuitton outlet
louboutin pas cher
louis vuitton handbags
mont blanc pens
ray bans
michael kors handbags
nike uk
jordans
ray ban
jordan 6
ralph lauren outlet
michael kors
christian louboutin outlet
nike air max
tiffany outlet
coach factorty outlet
juicy couture
coach outlet online
michael kors outlet clearance
christian louboutin shoes
coach factory
cheap jordans
nike air max
ugg boots
nike roshe flyknit
true religion shorts
michael kors outlet
fitflops sale clearance
polo ralph shirts
lebron james shoes 12
coach outlet store online
ray ban outlet
louis vuitton
hollister clothing
kevin durant shoes
20164.18wengdongdong

5:54 AM  

Post a Comment

<< Home